We recently had the privilege of collaborating with Here Calms the Bride, a South Australian business specialising in flower remedy-based products designed to bring tranquility to brides and bridesmaids. Here Calms the Bride approached us with a vision of creating a brand identity that reflects the calming nature of their products—calming mists and drops infused with flower remedies.
The Challenge
The brief emphasised a need for a minimalistic design that embodies tranquility and sophistication. The challenge was to create a visual identity that captures the essence of serenity and translates it across brand collateral, packaging labels, and stationery. Here Calms the Bride's new brand identity, packaging labels, and stationery, collectively embody the calming essence of their products. The minimalistic style creates a memorable and tranquil experience for brides and bridesmaids alike.
Brand Identity: The brand identity radiates simplicity and elegance. The chosen typeface complements the minimalistic approach, conveying a blend of modernity and timeless sophistication. This cohesive visual identity reinforces Here Calms the Bride's commitment to providing calming solutions for brides and bridesmaids.
Packaging Labels: The packaging labels continue the minimalistic theme, offering a clean and uncluttered appearance.
Stationery Design: Extending the brand identity to stationery, we created business cards, letterheads, and thank you cards that showcase Here Calms the Bride's commitment to elegance and tranquility. The stationery design ensures a consistent and memorable brand experience across all touchpoints.